Program Information

By some estimates, consumers may be exposed to 3000 or more images per day trying to sell them something. In the old days, advertising was all about informing, persuading, and reminding. Now, it's more about connecting, engaging and educating...and touching the heart of soul of the customer.

Talking Business with Michael Guld is a weekly radio segment that addresses business topics applied to everyday life in the workplace. In each program he shares his belief that success in business is part art and part science, part uncommon creativity and part common sense, part people and part process. Talking Business provides insight and perspective not only for surviving but for thriving in the 21st century business world.